ShopInBerkeley has three types of web pages displaying business' information:


Public listing These pages contain information taken from public sources such as ads or store windows. Claims and details about business have not been authorized by the listed business.
Guest listing These pages contain information submitted to ShopInBerkeley by the listed business. These are free listings that are updated about once per year. They are laid out in a generic template by ShopInBerkeley.
Members These pages contain information provided by businesses and laid out by ShopInBerkeley in conjunction with the wishes of the listed business. Businesses pay a small fee for these pages.